Video News Releases (VNR) Production , distribution, monitoring - California

TVA Delivers Comprehensive Placement Services Guaranteed to Maximize Exposure!

Our award-winning Broadcast Placement team has a long track record of achieving national media coverage and top tier placements on network, cable and local market news stations nationwide.

Through a proven, multi-pronged notification strategy and focused, dedicated pitching campaign to our vast network of established contacts, we consistently provide superior results, maximize television exposure and deliver substantial ROI.

First, we create a compelling media advisory that makes your release stand out with a powerful headline and a story summary that communicates exactly why your release is relevant to a station’s viewers. Prior to satellite distribution, we notify over 800 domestic television news outlets three times via broadcast fax and Email.

We use PR Newswire’s MediAtlas™ contact database in conjunction with our proprietary lists to ensure timely delivery to appropriate contacts at each station. In addition, your advisory goes out on the Associated Press Express™ Wire Service, the most widely used terminal in the newsroom.

While all this is going on, our senior-level media relations staff analyzes your release and performs the necessary due diligence to anticipate the questions reporters are most likely to ask.

Then we get on the phones with a dedicated pitch call campaign, heavily promoting the release to the national media and every television news outlet in the top 25 Designated Markets Areas.

We are so convinced of the quality of our service and are so committed to your satisfaction that we offer our guarantee in writing: If you don’t see results within five weeks, no matter what the reason, we’ll redistribute your release FREE.

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