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National PDM |
“Top Ten” PDM |
Regional PDM |
Ad Hoc |
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Nationwide placement of your
VNR on FOX, MSNBC or CNBC (NEW!) |
Included
if TVA produces VNR |
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Media advisory created by a
Gold ADDY award winning copywriter |
Included |
Included |
Included |
$250 |
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Develop a custom media list
of appropriate contacts using our proprietary database
in conjunction with PR Newswire’s Online Media Atlas |
800+ outlets |
Up to 100 top-tier outlets |
Outlets in 12 DMA’s of your
choice |
Per project |
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Broadcast fax distribution –
Each advisory is faxed three times |
To 800+
outlets |
To 800+
outlets |
To TV news outlets in 12 DMA’s
of your choice |
$25 handling fee plus .35 cents
per page |
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Multi-Format Blast Email - Both
HTML and Plain Text versions |
To 800+
outlets |
To 800+
outlets |
To TV news outlets in 12 DMA’s
of your choice |
$25 handling fee plus .25 cents
per recipient |
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AP Express™ Wire Service Notification |
To 800+
outlets |
To outlets in the top ten DMA’s |
To TV news outlets in 12 DMA’s
of your choice |
$50 handling fee plus $3 per
recipient (minimum 100 recipients) |
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One-on-one pitching by Senior
Media Relations professionals |
To outlets in the top 25 DMA’s |
To outlets in the top 10 DMA’s |
To TV news outlets in 12 DMA’s
of your choice |
$150 to develop pitch plus $15
per outlet (minimum 25 outlets) |
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Provide toll-free media hotline
and field in-bound calls from the media |
Included |
Included |
Included |
FREE with pitching |
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Detailed station feedback report |
Included |
Included |
Included |
FREE with pitching |
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SIGMA encoding |
Included |
Included |
Included |
Included with monitoring |
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Tracking through Nielsen Media
Research with daily reporting for first 5 days,
followed by weekly reporting for a total of 13 weeks.
Reports include market rank, market name, station
call letters, network affiliation, date of broadcast,
air time in half-hours, household and audience figures |
Included |
Add $250 |
Add $250 |
$2,500 |
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Tracking through Nielsen Media
Research with weekly reporting for a total
of 13 weeks. Reports include market rank, market name,
station call letters, network affiliation, date of
broadcast, air time in half-hours, household and audience
figures |
Save $250 |
Included |
Included |
$2,950 |
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Supplemental monitoring through
MultiVision or VMS |
Included |
Included |
Included |
$20 per hit |
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Final bound usage report including
DMA maps (private-labeled) |
Included |
Included |
Included |
$250 |
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Custom demographics |
3 FREE $75 for each additional
demographic |
$75 per custom demographic |
$75 per custom demographic |
$75 per custom demographic |
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Loaner encoder |
FREE for 2 days. ($275
per day thereafter) |
$275 per day (2 day minimum) |
$275 per day (2 day minimum) |
$275 per day (2 day minimum) |
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Satellite Feeds |
Two, dedicated 15-minute windows |
Two satellite feeds |
Two satellite feeds |
$750 per 15-minute feed |
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Supplemental hardcopy distribution
to fulfill station requests |
$125 each |
$125 each |
$125 each |
$125 each |
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FLAT FEE COST
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$15,000 |
$9,900 |
$7,900 |
CALL FOR FREE QUOTE |
NATIONAL PDM 
