| |
National PDM |
“Top Ten” PDM |
Regional PDM |
Ad Hoc |
| Nationwide placement of your VNR on FOX, MSNBC or CNBC (NEW!) |
Included
if TVA produces VNR |
|
|
|
| Media advisory created by a Gold ADDY award winning copywriter |
Included |
Included |
Included |
$250 |
| Develop a custom media list of appropriate contacts using our proprietary database in conjunction with PR Newswire’s Online Media Atlas |
800+
outlets |
Up to 100 top-tier outlets |
Outlets in 12 DMA’s of your choice |
Per project |
| Broadcast fax distribution – Each advisory is faxed three times |
To 800+
outlets |
To 800+outlets |
To TV news outlets in 12 DMA’s of your choice |
$25 handling fee plus .35 cents per page |
| Multi-Format Blast Email - Both HTML and Plain Text versions |
To 800+
outlets |
To 800+outlets |
To TV news outlets in 12 DMA’s of your choice |
$25 handling fee plus .25 cents per recipient |
| AP Express™ Wire Service Notification |
To 800+
outlets |
To outlets in the top ten DMA’s |
To TV news outlets in 12 DMA’s of your choice |
$50 handling fee plus $3 per recipient (minimum 100 recipients) |
| One-on-one pitching by Senior Media Relations professionals |
To outlets in the top 25 DMA’s |
To outlets in the top 10 DMA’s |
To TV news outlets in 12 DMA’s of your choice |
$150 to develop pitch plus $15 per outlet (minimum 25 outlets) |
| Provide toll-free media hotline and field in-bound calls from the media |
Included |
Included |
Included |
FREE with pitching |
| Detailed station feedback report |
Included |
Included |
Included |
FREE with pitching |
| SIGMA encoding |
Included |
Included |
Included |
Included with monitoring |
| Tracking through Nielsen Media Research with daily reporting for first 5 days, followed by weekly reporting for a total of 13 weeks. Reports include market rank, market name, station call letters, network affiliation, date of broadcast, air time in half-hours, household and audience figures |
Included |
Add $250 |
Add $250 |
$2,500 |
| Tracking through Nielsen Media Research with weekly reporting for a total of 13 weeks. Reports include market rank, market name, station call letters, network affiliation, date of broadcast, air time in half-hours, household and audience figures |
Save $250 |
Included |
Included |
$2,950 |
| Supplemental monitoring through MultiVision or VMS |
Included |
Included |
Included |
$20 per hit |
| Final bound usage report including DMA maps (private-labeled) |
Included |
Included |
Included |
$250 |
| Custom demographics |
3 FREE $75 for each additional demographic |
$75 per custom demographic |
$75 per custom demographic |
$75 per custom demographic |
| Loaner encoder |
FREE for 2 days. ($275 per day thereafter) |
$275 per day (2 day minimum) |
$275 per day (2 day minimum) |
$275 per day (2 day minimum) |
| Satellite Feeds |
Two, dedicated 15-minute windows |
Two satellite feeds |
Two satellite feeds |
$750 per 15-minute feed |
| Supplemental hardcopy distribution to fulfill station requests |
$125 each |
$125 each |
$125 each |
$125 each |
| FLAT FEE COST |
$15,000 |
$9,900 |
$7,900 |
CALL FOR FREE QUOTE |